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Web content management is the design,
review, testing, and deployment of all Web site content.
Once in place, content needs to be maintained and periodically
upgraded.
According to a 1999 Information Week
survey of Fortune 100 companies, there were 35,000 dead
links and 3 million coding errors on sites including
those of Compaq, Dell, IBM, and Xerox. The simple truth
is that someone needs to do the site maintenance. A
site that represented your company well initially can
quickly become obsolete as you add new products. Navigating
the site can become chaotic for customers and result
in impact to your bottom line.
Many of our clients find it easier
to leave this aspect of the business to us, and we provide
start-to-finish solutions such as shopping cart data
entry and word processing, writing of original content,
and editing of the final product. We can also update content
on a weekly, monthly, quarterly, or on-demand basis.
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